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ABOUT ME
I didn’t set out to work in technology or become a journalist. But somewhere along the way, I realised I was a writer with a talent for understanding complex ideas and a passion for bridging different worlds together: the creative and the technical, the simple and the complex, the business challenge and the human story behind it.
That curiosity has shaped the past 10+ years of my career and today, I help global technology companies explain what they do, how they do it and why it matters. I approach storytelling with the curiosity of a researcher, the instincts of a journalist and the mindset of an engineer: designing scalable content systems, creating repeatable frameworks and using AI technology to turn insights into narratives that grow across channels and markets. Ultimately, I see content as a growth lever - building visibility, creating demand and supporting pipeline.
My work spans strategic communications, content strategy, product positioning, executive thought leadership, PR, customer storytelling and integrated campaigns across complex industries including SaaS, fintech, health tech and IoT. I partner with founders, executives, product teams and marketing leaders across Europe, North America, LATAM, India and the Middle East to develop narratives for product launches, market expansion and industry conversations.
Currently, I lead content and communications strategy at emnify, a global, cloud-native IoT connectivity platform. I work with executive leadership, marketing and product teams to shape brand positioning, corporate communications, PR and strategic storytelling. My work has contributed to six international industry awards, including IoT Breakthrough, Juniper Research and CompassIntel, while supporting global events and marketing campaigns.
Having lived and worked in London, Warsaw, Los Angeles, New York and Berlin, I bring a global perspective to my work. I believe the most powerful communication happens at the intersection of technology, business and people, where curiosity and strategic thinking turn complex ideas into narratives that build understanding, trust and connection.
